As the leading authority in hair colour and an astute businesswoman, Jo Hansford has been showered with accolades throughout her career. This “first lady of colour” and “best tinter on the planet” is legendary. She is known as much for her expertise in colouring and business acumen as she is for the famous clientele. HRH Duchess of Cornwall, Elizabeth Hurley and Natalie Imbruglia wouldn't trust their tresses to anyone else.
With a unique approach, she was the first to bring colour from behind the scenes to the front of the salon, and was instrumental in raising the profile of hair colouring throughout the industry. Jo opened her business in 1993 and despite the recession, news about her eye for colour and ability to turn hair into silk quickly spread. In a more recent endeavor, Jo personally created a technically brilliant Expert Colour Care Collection for maintaining radiant locks at home.
In November 2010 Jo was recognised for her dedication with an MBE for outstanding service to the hairdressing industry. Over the years with the help of her daughter and Managing Director of the company, Joanna Hansford, Jo has received a number of honors. These include the Financial Mail Enterprise Award for Sales and Marketing and the 2012 title of 'Best Hair Salon in Mayfair', presented by the Mayfair Awards.
Jo maintains “We should never stop learning, this industry is evolving and we must move with it. I still find it as exciting now as I did in the early days and always look to spread that passion.” She has personally trained over 100 colourists and is often asked to mentor the next generation, judging several of the international L’Oreal Colour Trophy Awards. Jo’s own team travels extensively with her, both educating hairdressers and participating in seminars across the globe.