The Jo Hansford Expert Colour Care Platinum Collection is specifically formulated to brighten and clarify blonde, highlighted or grey hair. Platinum Conditioner is a nourishing, daily use conditioner containing violet tones to remove discolouration and counteract brassiness, leaving your colour glossy and vibrant. Alongside Jo’s exclusive Heliovita™ Colour Care Complex and Anti Fade Formula, this luxurious, nourishing conditioner is perfect for brightening and maintaining your colour and leaving your hair shiny and manageable.
Expert Colour Care System includes:
- Sweet Blue Lupin Peptides: One of the only Ecocert natural ingredients to have been scientifically proven to keep hair colour-fast for up to 30 washes, even with the notoriously fast-fading red dyes. It is a superb conditioner, thanks to its differently-sized peptide molecules, some of which bind to the hair shaft, protecting it from damage, and others which penetrate to the core, improving strength and elasticity.
- Prodew Amino Acid Blend: Amino acids applied to the hair surface are known to interact with the hair to help moisturise, strengthen, colour-protect and repair surface damage Sunflower Seed Extract: A concentrated extract of sunflower seeds rich in polyphenols which makes it possible to protect hair against damage caused by free radicals of any nature and origin (oxidation, UV radiation).
- Violet Colour: The violet tone counteracts and neutralises the yellow tones and discolouration that can develop in blonde, white and grey hair. Pomegranate Oil: A powerful anti-inflammatory agent with moisturising and nourishing properties. Also acts as an excellent antioxidant.